As a subscribing member to HON's (Health On The Net Foundation) Code of conduct (HONcode) for medical and health Web sites, M-PLIFY ensures that: "Confidentiality of data relating to individual patients and visitors to a medical/health Web site, including their identity, is respected by this Web site. The Web site owners undertake to honour or exceed the legal requirements of medical/health information privacy that apply in the country and state where the Web site and mirror sites are located.".

 Specifically:

• M-PLIFY will not provide or release names, e-mail addresses or mobile phone numbers of members and users to any third party without the member's or user's explicit permission.
• M-PLIFY does not and will not use cookies or any other technology to track or report on member or user activity when they are not on M-PILL, nor pass member or user data to other Web sites.
• M-PLIFY directs editorial and other content to readers who are most likely to be interested in information about specific subject matter, as stated by the user.
• M-PLIFY measures site activity. Statistics technology helps M-PLIFY and M-PILL determine which features and services are important to which audiences so that we may know where to invest our ongoing development and creative efforts.
• M-PLIFY or its agents may write or call the visitors of the website and users if these have specifically asked to be contacted. In the process of this communication, the identity of respondents will be fully safeguarded and answers of specific respondents will not be revealed under any circumstances.